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AURORA BOREALIS (AB)
AUSTRIAN CRYSTAL
BAIL
BAROQUE
BASE METAL
BIB
CAMEO
CARAT
CHOKER
CLARITY
CROWN
CRYSTALS
CUBIC ZIRCONIA
CUT
ENAMEL
ENHANCER
ETERNITY RING
EURO-WIRES
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FLORENTINE
FRENCH CLIP
FRENCH SCREWBACK
FRESHWATER PEARL
GIRDLE
GLASS PEARL
GOLD FILLED
GOLD PLATED OR GOLD TONE
GRADUATED
INTAGLIO
JACKET
JET
KARAT
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LARIAT
LEVER BACK
LOBSTER CLAW
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OMEGA-BACK EARRING
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Jewelry Care
A Message from our Founder and President
GOLD
A precious metal, often mixed with other metals to give it strength and lessen the price. Yellow gold has alloys of copper, silver, and zinc. White gold has alloys of nickel copper and zinc. Pure gold is 24 karats and is too soft for use in most jewelry. Also see karats.